
INTRAENTREPRENEURSHIP AND INNOVATION IN BUSINESS MODELS
This support and advisory service is aimed at SMEs in Bizkaia, fully funded by BEAZ, is designed to help them identify
and develop new business opportunities based on their capabilities, knowledge, and internal talent. The service seeks to
foster intrapreneurship as a lever for generating innovation and launching new projects within the organisation itself.
Objectives to be achieved:
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Identify, create, and foster intrapreneurship opportunities within companies, enhancing their
competitiveness through innovation in their business models.
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Detect, analyze, and characterize specific business opportunity areas for each participating
company, based on an assessment of their current situation and operating environment.
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Support selected companies in designing the business model for the identified opportunity and
developing its roadmap.
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Enable the systematization of the work carried out within companies, allowing similar initiatives
to be replicated in the future based on the capabilities developed through their participation
in the program.
We support you through:
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IN PROGRESS Phase 1. Awareness-raising and capacity
building Open, in-person workshops aimed at strengthening the
intrapreneurship capabilities of participating companies. Topics will include strategy, open
innovation, the generation of new ideas, and the identification of growth
opportunities.
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REGISTRATION OPEN Phase 2. Opportunity Identification Seven organisations will receive an
individualised assessment to identify, analyse and prioritise potential areas for growth and
diversification, leading to the definition of a specific business opportunity.
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REGISTRATION OPEN Phase 3. Business Model Design These seven companies will receive
specialised support to design the business model associated with the identified opportunity and
define a roadmap for its development and implementation.
Interested companies can now apply to participate in Phases 2 and 3. Participation in Phase 1 is not a requirement for eligibility for these mentoring phases.
Among the applications received, 7 companies will be selected to participate in a personalized support process designed to identify new growth opportunities and design innovative business models tailored to their specific circumstances.
Through sessions with experts in innovation and business models, each company will work on its own challenges, capabilities, and objectives, taking practical steps from identifying opportunities to defining a roadmap for its development.
Phase 2. Identifying Opportunities
What will we cover in the sessions?
We will explore real opportunities for growth and diversification based on each company’s specific circumstances. We will analyze market trends, technological changes, emerging market needs, and internal capabilities to broaden the organizations’ perspective. We will seek out areas of opportunity that typically fall outside the scope of current business operations.
Through expert guidance, a proven methodology, and practical tools, we will help companies identify, evaluate, and prioritize opportunities, focusing on those with the greatest strategic fit and potential for growth.
What will your company get?
- A broader perspective on opportunities for growth and diversification.
- A set of opportunities that have been identified, evaluated, and prioritized using objective criteria.
- The selection of a prioritized opportunity to build a new business or line of business on it.
- Methodologies and tools to continue identifying opportunities in a sistematic way in the future.
Phase 3. Business Model Design
What will we cover in the sessions?
Once we have selected the opportunity with the greatest potential, we will design a solid, market-oriented business model to bring it to fruition. We will define the key elements needed to transform it into a new business: value proposition, customer segments, market access channels, revenue generation, and the resources required for its development.
What will your company get?
- A well-defined business model tailored to your company’s specific circumstances.
- A clear and distinctive value proposition.
- Identification of the key risks and assumptions to be validated.
- A practical roadmap outlining the next steps toward launching the initiative.
Although the program features a structured methodology and curriculum, the support provided will be tailored to the specific needs, starting point, and challenges of each participating company. This will allow us to delve deeper into the aspects that generate the most value in each case and move forward at the pace that best suits the organization.
Who is it for?
This service is aimed at SMEs based in Bizkaia with at least 5 people employed and engaged in industrial
activities, services related to industry, transport or wholesale trade. A firm commitment, capacity and resource
allocation is required to address this reflection process.






